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Fiorineschi, Lorenzo; Frillici, Francesco Saverio; Rotini, Federico

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This paper aims to provide suggestions for the identification of potential new applications for the existing knowledge. A method is presented for extracting information about a product or technology, processing the international patent database (IPD) and extracting useful hints for potential new applications. The approach uses the Cooperative Patent Classification as stimulus for inspiring new potential fields towards which export existing product or technologies. Although some limits inevitably affect the approach, relevant directions for future developments have been inferred for a more comprehensive exploitation of both the firm internal knowledge and the suggestions provided by the international patent database. The achieved results can support firms in expanding market opportunities for their products or technologies.

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Innovation, Creativity, New product development